Research conducted by the Universite de Bretagne-Sud, France, revealed that male customers are 50% more likely to tip waitresses wearing red lipstick over any other colour.
The deduction is thought to be all down to that most basic of human motivations: sex. Red lips, the Times reports the researchers as saying, are ‘associated with an indication of oestrogen levels, sexual arousal and health’. wearing red lipstick is said to be a sign of being sexually aroused. I cannot say that on the few occasions that I have worn red lipstick that I have been sexually aroused, but that I have wanted to look sexy and red has given me that confidence.
Interestingly, lip colour paid no part in whether women tipped or not. I wonder what men would have to do cosmetically to encourage women to tip more?
Bunty