Once upon a time, if you were a Miss India contestant, Ritu Kumar is the designer you would probably turn up in for your final bimbo blurb. No one would pay attention to what you were saying as you would look simply dazzling and most probably take the crown.
Ritu Kumar is an established Indian designer who championed the Indian craft sector from her company’s inception. She has always remained loyal to Indian embroidery and her brand has gone from strength to strength.
Ritu Kumar had the honour of closing Wills Lifestyle India Fashion Week and took the prime slot to showcase both her ready-to-wear Ritu Kumar Label and Ritu Kumar Couture collections, both inspired by the 1930’s.