March 19, 2017
In a more unusual step, the grand finale of Amazon India Fashion Week included two designer brands: internationally acclaimed, Tarun Tahiliani and Amit Aggarwal who has a high profile in India.

Tarun Tahiliani Grand Finale Amazon India Fashion Week AW 2017
The theme of the finale was ‘Fresh New Look’ as directed by event sponsor, Amazon. Tarun Tahiliani showcased new contemporary
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March 19, 2017
Two stand out shows on day four of Amazon India Fashion Week include Ashima Leena and Malini Ramani.
Ashima Leena’s collection was inspired by blue pottery and orientalism amongst an array of other inspirations:

Ashima Leena at Amazon India Fashion Week AW 2017
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March 18, 2017
Vineet Bahl’s show at Amazon India Fashion Week was entitled Code and came with its own hashtags. The show notes said it was a collection for women who don’t dress to impress but are confident themselves.
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March 18, 2017
Day two at Amazon India Fashion Week had beautiful array of designer collections but I wonder how many of them flock to warmer pastures during Winter. North India is bloody cold in Winter yet the South remains lovely and warm. Flimsy silks and bare legs show that only jet setters need to pay attention!
Design Duo, Hemant & Nandita’s collection was entitled Dynamism with a beautiful contrast of metallics and pastel shades:
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March 15, 2017

Krishna Mehta, Amazon India Fashion Week AW17
Parting Lips was the title of the Krishna Mehta show at Amazon India Fashion Week Autumn/Winter 2017. The collection was lovely and colourful but the press release was utter gobbledegook to me as
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March 26, 2016

Gauri & Nainika, AIFW AW16
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March 21, 2016

Anupama Dayal, AIFW AW16
A tribal trend was emerging on day 3 at Amazon India Fashion Week as a couple of designers showcased their latest collections for AW16. Whilst the catwalk looks may not translate into styles most
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March 21, 2016

Rimzim Dadu, AIFW AW16
Indian designer, Rimzim Dadu took a break from fashion shows for a couple of years to re-organise her company. One might think she went from a catwalk to a lab coat: she created a technically striking ‘Back to The Future’ collection that included some traditional Indian
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March 18, 2016

Malini Ramani AIFW AW16

Malini Ramani AIFW AW16
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March 18, 2016

Hemant & Nandita Amazon India Fashion Week AW 2016
The Hemant & Nandita brand and design duo are recognised for their strong prints and this collection played to their strengths. The outerwear was particularly strong and interestingly, finally relevant for an Indian Winter. I’ve been covering Indian fashion for many
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March 18, 2016

Varun Bahl Amazon India Fashion Week FW 2016
Varun Bahl is a wonderful Indian couturier who was invited to do the coveted opening show for Amazon India Fashion Week Fall/Winter 2016 which also hailed his return to ready-to-wear.
The collection was entitled ‘Nocturne’ hailing the usual suspects of said inspiration. I really liked the bomber jackets and the styling
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October 15, 2015

Grand Finale, AIFW SS16
The theme of the Grand Finale this season at Amazon India Fashion Week SS16 was textiles of Varanasi or Benaras as it is traditionally known.
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October 15, 2015
I wasn’t particularly wowed by the shows on the last 2 days at Amazon India Fashion Week in which one desperate designer even included a huge Lucky Strike cigarette packet on a T shirt. The best shows gave us romantic fashion in two very different yet beautiful ways.

Geisha Designs, AIFW SS16

Geisha Designs, AIFW SS16
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October 15, 2015
Holiday vibes were the predominant theme on day 3 of Amazon India Fashion Week, however, a new fashion category emerged: ethnic sports luxe, Adidas stripes on a Sari and kaftan? We saw it here first!

Anamikaa, AIFW SS16
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October 11, 2015

Hemant & Nandita AIFW SS16

Hemant & Nandita AIFW SS16
I love the different inspiration each designer puts into clothes that we might wear in a given season. Here is my pick of the best looks from Day 2 at AIFW SS16, a day that took us to the Summer of ’69, the 1950s and more!
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October 11, 2015
Key looks from Day 1 with an international appeal by Kavita Bhartia and Vineet Bahl:

Vineet Bahl AIFW SS16
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March 29, 2015

Pero by Aneeth Arora, AIFW AW 2015
This season péro by Aneeth Arora lent her attention to military uniforms and the clothing and accessory items that have become staples over the decades, such as aviator sunglasses and khakis. She continued her exploration of Scottish checks (hand woven in the Himalaya region) and block printed textiles from Gujurat.
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March 29, 2015

Sanchita, AIFW AW 2015
This season Sanchita showcased a collection inspired by ‘A Voyage of Discovery’ influenced by multiple stimuli, from gentle contemplation to upbeat, vivid experience. It wasn’t in the show notes but clearly there was a hint of Alexander McQueen’s Savage Beauty in the moulded feather headwear.
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March 27, 2015

Samant Chauhan, AIFW AW2015
With a female population greater than the whole of Europe, the Indian customer is as diverse as her social calender. This means that Indian designers can indulge in tried and tested traditional silhouettes and Western twists simultaneously.
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